Skip to content

Optimizing Conversion Rates: It's All About Usability

Submitted May 05, 2009 by sweeneytodd

In eCommerce usability improvements usually have a huge impact on conversion rates. However, usability doesn’t only mean better visual guide or better site hierarchy. It also means a better communication with potential customers using a professional, trustworthy design, delivering the right information at the right time and communicating with users instead of throwing ad-slogans at them.

Score: 3

No comments yet, start a discussion!